Dash In
When Dash In first came to us, they had a thriving convenience store / gas station business of over 450 stores; and yet that business largely operated under the "umbrella" of other people's brands. Their prominent use of the brands of several major oil companies meant that many customers were unaware that they were at a "Dash In" at all.
Read More
The Weather Company
The Weather Company’s business, and their customer demographics, have changed enormously over the years. From their origins in cable tv as “The Weather Channel”, they have grown their digital business to include one of the most downloaded apps in the US, as well as a site that’s consistently one of the top 40 website by traffic. Read More
Sony Music
Sony Music is a leader in the global music industry because they constantly push the boundaries of value creation: for artists, partners and audiences. We helped Sony grow their brand experience by helping them to design innovative new platforms for managing people and insights.
Read More
The Wills Group HQ
We led the effort to design a new Corporate HQ, as the culmination of a major corporate brand transformation for The Wills Group. The space we designed and delivered was the physical embodiment of an exciting new direction for the company. Our design touched every aspect of the 50,000 square foot project, designed to house up to 400 employees.
Read More
Velocity
Following the acquisition of several businesses in the mobile payment space, Velocity needed a brand that reflected their expanding offerings for discerning high net-worth customers. As a premium experience platform, offering insider access to a curated selection of the world’s best dining and hospitality experiences, they needed a premium lifestyle brand that both reflected and enhanced their offerings. Read More
Ursa
Ursa is a new digital platform that allows fans and artists to get together in a natural and unscripted “peer to peer” online environment. For the launch of the platform, Ursa needed to develop a brand that conveyed the immediacy and “real-ness” of the connections between artists and their fans. We led design for the new identity and launch assets, applying our design principles to web, mobile and social. Read More
The Wills Group
The Wills Group has enjoyed 90 years of growth and success in the Mid-Atlantic region. As with many successful and long-lived businesses, they found themselves at an inflection point in their history. Long-held assumptions had shifted; new entrants had entered their core markets and the mix of tools and talent they needed to be successful has changed significantly.
Read More
Intel
With significant investments made in the emerging market for wearable technology, the team at Intel Corporation wanted to better understand the customer journey for Wearable Technology purchases in order to increase the rate of adoption and provide a better buying and usage experience for new adopters. Read More
FTI Consulting
FTI Consulting is a successful global professional services firm, with offices in 27 countries, across six continents. With over 50 discrete offerings, spread across five major practice areas, FTI’s challenge was to understand the common strategic themes within a diverse global customer base.
Read More
Explore our Work, by Industry:
Retail
Hospitality
Technology
Media
Education
CPG
Corporate
Consumer
Startups
Red Robin
Red Robin Gourmet Burgers was an iconic American Burger joint that wanted to connect with a new generation of customers. Our challenge was to help Red Robin transform its brand into a more contemporary concept while retaining the heart and soul of a restaurant that had been a cherished dining ritual for many Americans since the company’s founding in Seattle in 1969.
Read More
String
In collaboration with the founders of StreetEasy, we were tasked with designing their next venture, String, a global experience discovery app. String’s goal is to make it easier than ever to find great things to do.
Read More
3M
Our work with 3M was focused on helping the storied Minnesota company to give focus and clarity to its corporate brand across 10 major industrial and consumer markets, with 33 major product platforms, and customers in almost every country on earth.
Read More
ECOS
We designed an immersive experience in collaboration with ECOS Innovation Team for EXPOWest, the largest natural products show in the world. As the Leader in Green Cleaning, ECOS was looking to make a splash with their latest product launch for ECOS Breeze Room Spray, a line of non-toxic, earth-friendly air fresheners.
Read More
Brunswick Boat Group
As the world’s largest manufacturer of power boats, with a significant presence in the motor yacht and “runabout” markets, Brunswick Boat Group was looking for a more organized approach to managing its brand portfolio of more than 10 boat and yacht brands. Read More
Alicyn’s Wonderland
Talented voice actor, Alicyn Packard, came to Emotif to spearhead design of the next chapter of her popular Podcast, Alicyn’s Wonderland. We developed a captivating new brand aesthetic for her that elevates her Podcast “Inside the World of Animation and Games”, and features compelling conversations with top voice actors across the fields of cartoons, animation and video games.
